Vietnam Television Exports 2025: Verified TV Export Data & Top Television Suppliers in Vietnam

Vietnam has quietly become one of the world’s fastest-growing television manufacturing hubs. Once known primarily for garments and footwear, the country is now a major exporter of electronics, and televisions are among its strongest categories. Over the last five years, global TV brands have shifted their assembly lines to Vietnam to hedge against rising costs in China and geopolitical risks, transforming the nation into a new center of TV production and export. According to the Vietnam export data and Vietnam customs export data of television, the total value of Vietnam television exports reached $2.85 billion in 2024, a 6% increase from the previous year. According to the latest Vietnam TV export data and Vietnam customs data, Vietnam exported televisions worth $3.08 billion in the first two quarters of 2025. 

Smart TVs (LED, QLED, OLED) made up over 85% of Vietnamese TV export shipments. Vietnam is the 5th largest television exporter in the world, as per the global trade data. This report takes a data-driven look at Vietnam’s television export performance in 2024–25, covering key numbers, market trends, export destinations, leading suppliers, and prospects, focusing on the television export database of Vietnam. 

Vietnam’s Electronics Backbone: Context for TV Manufacturing

Electronics is the single most important export industry for Vietnam today, as per the Vietnam electronics export data 2025. By 2024, exports of electronic goods, including computers, phones, and televisions, crossed roughly US$72 billion, accounting for more than a quarter of the country’s total export value. The electronics sector contributes around 18% of Vietnam’s manufacturing output, driven largely by foreign-invested enterprises (FIEs). These firms, mainly from South Korea, Japan, and China, are responsible for almost all of Vietnam’s electronics exports, roughly 98% of the total value.

Televisions have become one of the country’s most dynamic export products within this sector. Vietnam’s television production in early 2025 was up sharply compared to the previous year. In January 2025, the country produced around 1.71 million TV units, and in February that number climbed to 1.73 million units, representing a 64.6% year-on-year increase. Over the first two months of 2025, combined production exceeded 3.4 million units, showing an expansion rate above 58% compared to the same period in 2024.

This acceleration shows how Vietnam’s television industry has evolved from simple assembly toward high-volume, export-driven manufacturing capable of meeting global demand.

Vietnam Television Exports by Country: Where Does Vietnam Export TV?

Vietnam is a notable player in the global television market, and its television exports are making significant strides across various countries worldwide. According to the latest data on Vietnam Television Exports by Country, key export destinations for Vietnamese TVs include the United States, Japan, South Korea, and European nations. This demonstrates Vietnam's growing influence and competitiveness in the television export industry. The top 10 TV export destinations for Vietnam, as per the data on Vietnam television exports by country and Vietnam shipment data for 2024-25, include: 

1. USA: $1.23 billion (43.3%)

The United States tops the list as the largest importer of televisions from Vietnam, accounting for a whopping 43.3% of the total export value. With its large consumer market and demand for high-quality electronics, it comes as no surprise that Vietnam has established a strong foothold in this lucrative market.

2. South Korea: $369.99 million (12.9%)

South Korea, renowned for its own electronic giants such as Samsung and LG, is also a significant importer of televisions from Vietnam, with a significant share of 12.9% of the total export value. As a tech-savvy country with a booming electronics industry of its own, South Korea values the quality and affordability of Vietnamese televisions, making it a key player in Vietnam's export market.

3. Australia: $182.19 million (6.4%)

Australia ranks third on the list of countries where Vietnam exports its TVs, accounting for 6.4% of the total export value, as per the data on Vietnam TV exports to Australia. With a strong demand for consumer electronics and a preference for affordable yet reliable products, Vietnamese televisions have found a welcoming market in the Land Down Under.

4. China: $179.55 million (6.3%)

Despite being a major player in the global electronics industry, China still imports a significant amount of televisions from Vietnam, making up 6.3% of the total export value, as per the customs data on Vietnam TV exports to China by HS code. Vietnam's competitive pricing and quality manufacturing have allowed it to carve out a niche in the Chinese market.

5. Thailand: $137.01 million (4.8%)

Thailand is another key destination for Vietnamese TV exports, accounting for 4.8% of the total export value. With a growing economy and consumer base, Thailand offers a lucrative market for Vietnamese televisions, further expanding Vietnam's reach in the region.

6. Malaysia: $81.54 million (2.9%)

Malaysia imports a substantial amount of televisions from Vietnam, making up 2.9% of the total export value. As a neighboring country with a strong demand for consumer electronics, Malaysia provides an ideal market for Vietnamese televisions to thrive.

7. Indonesia: $71.34 million (2.5%)

Indonesia ranks seventh on the list of countries where Vietnam exports its TVs, accounting for 2.5% of the total export value. With a large population and a growing middle class, Indonesia presents ample opportunities for Vietnamese television to capture a significant market share.

8. Philippines: $70.28 million (2.5%)

The Philippines is another important market for Vietnamese TV exports, making up 2.5% of the total export value. With a strong demand for affordable electronics and a tech-savvy consumer base, Vietnamese televisions have gained a solid foothold in the Philippine market.

9. Mexico: $68.04 million (2.4%)

Mexico imports a considerable amount of televisions from Vietnam, accounting for 2.4% of the total export value. As a key player in the Latin American market, Mexico offers a valuable opportunity for Vietnamese television to expand its global reach.

10. United Arab Emirates: $49.62 million (1.7%)

Lastly, the United Arab Emirates rounds out the top ten list of countries where Vietnam exports its TVs, making up 1.7% of the total export value. With a strong demand for consumer electronics and a high standard of living, the UAE presents a lucrative market for Vietnamese televisions to showcase their quality and affordability.

List of Top Television Suppliers in Vietnam: Vietnam Television Exporters Database

The Leading TV exporters in Vietnam, as per the Vietnam television suppliers list and television exporters data for 2024-25, include: 

Key Notes:

• Samsung and TCL dominate Vietnam’s television exports, together accounting for the majority of finished TV shipments from the country.

• LG and Sharp maintain smaller but steady operations focused on premium and regional-market models.

• MCNEX, Dong Yang, and Korea Electric Terminal are primarily suppliers of TV components and modules that support major OEMs.

• BOE, Luxshare, and Lian Tech represent the growing wave of display and smart-module manufacturers establishing operations in Vietnam to serve global brands.

Vietnam Television Exports in the Last 10 Years: Historical Vietnam TV Export Data

Vietnam’s Television Export Data: 2024–25 Trends

Export Value

According to official customs and trade data, Vietnam exported around US$2.8 billion worth of televisions in 2024. That made televisions one of Vietnam’s most valuable individual electronics exports after smartphones, computers, and components.

Based on early 2025 production data and the rapid growth in electronics exports overall, the estimated television export value for 2024 is projected between US$6.8 billion and US$7.4 billion, representing a growth rate of about 20-30% year-on-year.

Top Export Destinations

• United States

• Poland

• South Korea

• Australia

• Netherlands

• Other markets: Japan, the United Kingdom, and the United Arab Emirates also account for smaller but growing shares.

The dominance of the United States as an export destination reflects Vietnam’s strategic role as a “China + 1” manufacturing base for brands that previously produced almost all their TVs in mainland China. American buyers and retailers now increasingly source from Vietnam to avoid high tariffs on Chinese-made goods.

Export Volume and Production Growth

• Total production of TVs in 2024 exceeded 18 million units, with around 90% exported.

• The first eight months of 2025 saw a further 21.4% rise in output compared with the same period of 2024, confirming continued momentum.

• By 2025, Vietnam’s share in Asia’s total television exports (by value) is estimated at around 14%, making it one of the region’s top three exporters after China and South Korea.

These figures mark a remarkable expansion. A decade ago, Vietnam’s annual television export value was barely above US$1 billion. Today, it has multiplied nearly sixfold, propelled by foreign investment and integration into global electronics supply chains.

Leading Television Manufacturers and Exporters in Vietnam

Vietnam’s television export strength is concentrated among a few major multinational manufacturers and a large network of smaller component and sub-assembly suppliers. Below are the leading players shaping the market.

1. Samsung Electronics Vietnam

Samsung is the largest foreign investor in Vietnam and by far the country’s biggest television exporter. It operates six manufacturing plants across the country, including two major electronics complexes in Bac Ninh and Thai Nguyen, and a large consumer electronics facility in Ho Chi Minh City (Samsung Electronics HCMC CE Complex).

• Export performance: Samsung’s factories in Vietnam together generated around US$54 billion in export turnover in 2024, with televisions and consumer electronics forming a major portion.

• TV production scale: Samsung’s Ho Chi Minh City plant produces millions of smart TVs annually, including high-end QLED and OLED models, primarily for the U.S., Europe, and Korean markets.

• Employment and local sourcing: The complex employs over 8,000 workers and sources a growing share of components locally through its supplier ecosystem.

• Financial trend: While Samsung’s revenue in Vietnam rose by about 14% in 2024, its profit dipped roughly 5%, reflecting margin pressure amid global price competition and component cost increases.

Samsung’s success has been instrumental in establishing Vietnam’s reputation as a high-quality television manufacturing hub.

2. TCL Smart Device (Vietnam) Co., Ltd.

TCL, the Chinese electronics giant, opened one of its largest overseas factories in Binh Duong province in 2021. The plant represents TCL’s first self-built TV factory outside China and has quickly become a cornerstone of its global supply chain.

• Annual capacity: Roughly 8 million TV units, with 90% destined for export, mainly to North America.

• Output value: Exceeds US$1 billion per year.

• Localization: Nearly 50% of raw materials are now sourced locally from Vietnamese or regional suppliers, reflecting growing industrial depth.

• Product focus: The factory produces both mid-range and premium smart TVs, including 4K and QLED models.

TCL’s investment complements Samsung’s dominance and strengthens Vietnam’s position as a dual-brand hub for global television production.

3. Other Prominent Exporters and Component Manufacturers

Vietnam’s television export ecosystem extends beyond the big two (Samsung and TCL). A large number of component makers, assemblers, and OEM suppliers support the industry.

Some notable firms include:

• MCNEX Vina Co., Ltd. – Supplies camera modules, sensors, & TV components; accounts for roughly 30% of Vietnam’s component exports in this category.

• Dong Yang E P HCM Vina Co., Ltd. – Manufactures plastic parts, panels, and electronic modules; around 29% market share in certain components.

• Korea Electric Terminal Vietnam Co., Ltd. – Produces connectors and wiring systems for Samsung and LG televisions; around 7% share.

• Công Ty TNHH Điện Tử Sharp Việt Nam. – Manufactures Sharp-branded LED and smart TVs for domestic and Southeast Asian export markets.

• LG Electronics Vietnam Haiphong. – Although primarily focused on appliances, LG also produces and exports televisions in smaller quantities, targeting regional markets.

Collectively, Vietnam hosts nearly 3,000 registered television or television-related exporters, with several hundred actively shipping products abroad every month. These suppliers feed both finished-goods exports and cross-border supply chains for multinational assembly plants.

Drivers Behind Vietnam’s Rapid Television Export Growth

Vietnam’s rise as a television manufacturing hub is not accidental. Several structural factors explain its momentum.

1. Competitive Labor and Operating Costs

Vietnam offers significantly lower labor costs compared with China, South Korea, and Malaysia. Factory wages are roughly one-third of those in southern China, while worker productivity continues to improve thanks to strong vocational training and FDI-led technology transfer. Many factory workers in Vietnam are under 30, adaptable, and trained in modern manufacturing systems.

2. The “China + 1” Supply Chain Strategy

Since the escalation of US–China trade tensions, global brands have sought alternative manufacturing bases to avoid tariff risks. Vietnam has become the primary “+1” option. For television producers, shipping TVs from Vietnam to the United States typically incurs tariffs of around 4%, compared with 11–12% for Chinese-made televisions. This tariff gap alone gives Vietnamese production a clear competitive edge.

3. Favorable Investment and Trade Environment

Vietnam’s government has actively promoted electronics manufacturing through tax incentives, streamlined customs procedures, and participation in major free-trade agreements such as:

• The Comprehensive and Progressive Agreement for Trans-Pacific Partnership (CPTPP)

• The EU–Vietnam Free Trade Agreement (EVFTA)

• The Regional Comprehensive Economic Partnership (RCEP)

These agreements give Vietnamese-made televisions preferential access to more than 50 global markets, including the EU, Japan, and Australia.

4. Expanding Domestic Supply Chain

As major manufacturers localize procurement, Vietnam’s supplier network for components such as plastics, connectors, LED panels, and packaging has grown rapidly. Local sourcing not only reduces cost and export complexity but also increases resilience against external disruptions. By 2025, around 45–50% of TV components for major brands are expected to be locally produced or regionally sourced within Southeast Asia.

5. Strategic Geography and Infrastructure

Vietnam’s location along the South China Sea provides quick access to key shipping routes and proximity to regional suppliers in China, Taiwan, and Thailand. Ports in Hai Phong and Ho Chi Minh City are now equipped to handle the high-volume export flow of electronics, ensuring efficient trade.

Key Challenges and Risks for Vietnam TV Exports

Despite its success, Vietnam’s television export industry faces several structural risks that could affect growth over the next few years.

1. Dependence on Foreign Investors

Nearly all of Vietnam’s television export output comes from foreign-owned factories. This limits local value addition and exposes the industry to investment volatility. If multinational firms shift strategy or relocate production elsewhere, local suppliers could suffer.

2. Limited Upstream Component Production

Vietnam still imports most high-value TV components, such as LCD and OLED panels, driver ICs, and backlight modules, from other countries. This dependency exposes manufacturers to supply bottlenecks, global chip shortages, and foreign exchange risks.

3. Margin Pressure and Competition

Although export volume is growing rapidly, margins are tightening. Global TV prices continue to fall as competition intensifies and consumers shift to larger but lower-margin models. Samsung’s 2024 profit decline in Vietnam illustrates this pressure. Manufacturers must focus on technology upgrades and higher-value segments to sustain profitability.

4. Trade Policy Uncertainty

While Vietnam currently benefits from favorable tariff treatment, changes in trade policy, especially from major markets like the United States, could affect competitiveness. Rules of origin requirements may also become stricter, forcing greater localization of components.

5. Rising Domestic Costs

Labor and land costs in Vietnam have been rising steadily as industrial zones reach capacity. Energy shortages and infrastructure strain during peak manufacturing months also pose challenges. Without continued investment in trade and power supply, production bottlenecks could emerge.

Outlook for 2025–26

Export Growth Projection

Given the data available:

• 2023: US$2.6 billion in television exports

• 2024: US$2.8 billion

• 2025 (projected): US$7–8.5 billion, assuming 15–20% growth

These projections are supported by rising production capacity, expanded export orders to the United States and Europe, and ongoing investment from Samsung, TCL, and other multinational producers. If Vietnam maintains its current trajectory, it could surpass US$10 billion in annual TV exports by 2027, moving closer to the output scale of South Korea and Mexico, two of the world’s established television export powerhouses.

Structural Trends to Watch

1. Technology Upgrade: More Vietnamese factories are shifting toward producing OLED, QLED, and 8K televisions rather than basic LED models. This transition will raise export value per unit and align Vietnam with premium markets.

2. Localization of Supply Chain: Component manufacturing (e.g., power boards, plastic frames, cables) will increasingly move inside Vietnam, encouraged by both brands and government policy. Local content ratios above 50% could soon become standard.

3. Sustainability and ESG Focus: As global buyers demand lower-carbon supply chains, manufacturers in Vietnam will need to invest in energy-efficient plants and greener materials.

4. Diversification of Markets: Although the United States remains dominant, exports to Europe, the Middle East, and Latin America are growing. Vietnam’s numerous FTAs provide a base for market diversification, reducing dependency risk.

5. R&D and Skilled Workforce Development: The next challenge is developing local engineering capacity for R&D, design, and product testing, allowing Vietnam to move up the value chain from assembly to innovation.

Strategic Takeaways for Stakeholders

For Manufacturers:

• Continue upgrading production technology and automation to maintain competitiveness.

• Invest in higher-value product lines (OLED, QLED, large-format smart TVs).

• Strengthen supplier development programs to improve localization and compliance with global standards.

• Diversify export destinations and maintain flexibility to adjust to changing tariff conditions.

For Component Suppliers:

• Leverage the expansion of local factories to offer just-in-time supply for modules, plastic parts, and sub-assemblies.

• Focus on certifications, quality control, and price competitiveness.

• Collaborate with OEMs on R&D for component integration, which can open the door to higher-margin contracts.

For Policymakers:

• Invest in infrastructure, particularly power supply and ports, to sustain the electronics export boom.

• Encourage upstream component industries through tax incentives and technology partnerships.

• Ensure vocational training and workforce programs match the needs of advanced electronics production.

Conclusion and Final Thoughts

In conclusion, Vietnam’s television export story in 2024–25 is a prime example of how strategic investment, cost competitiveness, and shifts in global trade can reshape an industry. From under US$1 billion a decade ago to nearly US$7 billion in 2025, Vietnam’s rise as a television export powerhouse has been swift and sustained.

The country’s combination of political stability, young workforce, and strong integration into global trade networks gives it a clear edge. Samsung and TCL anchor the industry, but a growing ecosystem of local and regional suppliers now supports them, turning Vietnam into an indispensable part of the world’s electronics supply chain. If current trends continue, Vietnam could join the world’s top five television exporters by value by the late 2020s. The next phase of growth will depend on how effectively it moves beyond assembly, toward greater localization, technological sophistication, and sustainability.

We hope you liked our data-driven & interactive blog report on the Vietnam TV export data 2025. To access the latest Vietnam Import-Export Data, or search live data on Vietnam television exports by country, visit VietnamExportdata. Contact us at info@tradeimex.in for customized trade reports, market insights, & a verified database of the top television suppliers and exporters in Vietnam, as per your needs. 

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